PRE-ORDER THE GENTLEMAN’S RESERVE — BEET IT UP

The Gentleman’s Reserve — Beet It Up is a bold yet exceptionally smooth beetroot, fruit, citrus, and botanical blend created for the modern gentleman’s wellness ritual.

Its deep ruby-garnet color gives it a rich, premium appearance, while beetroot provides its earthy foundation. Apple and strawberry add natural fruit character; orange and lemon brighten the blend; ginger provides warmth; and lemon balm and spearmint create a clean, refreshing finish.

Male taste testers described the beverage as fresh, smooth, soft, and easy to enjoy. The feedback also inspired a bolder beetroot presence and a brighter citrus “bite.”

BREW-AT-HOME TEA BAGS

• 20 botanical tea bags per jar

• Retail price: $25 per jar

• Each tea bag is designed for two steeping

• Up to 40 total steeping per jar

• May be enjoyed hot, chilled, or poured over ice

• Honey, lemon, or orange may be added according to personal taste

  The current dry-blend draft contains:

• Dried beetroot

• Freeze-dried apple

• Freeze-dried strawberry

• Dried orange peel

• Freeze-dried ginger

• Dried lemon peel

• Lemon balm

• Freeze-dried cucumber

• Spearmint

• Freeze-dried watermelon rind